Flair was busy making the dreams of one nine year old football fan come true last week, sending the lucky competition winner on a trip to Barcelona to meet the football legend, Lionel Messi.
Organised in partnership with Tigerhead, Flair’s Meet Leo Messi competition ran as part of the global celebration of the Messi Training System collection of balls, goals, and football training aids.
Kids across the UK entered for the chance to win, but it was nine year old Cameron Massey who became the envy of them all when Flair took him and his family for a two-night stay in Barcelona where he attended the meet and greet experience at Barcelona Sports City training ground.
During the event, Massey got to pose for pictures with Messi who also signed t-shirts and Messi Training System products for him to keep as a special memento of the occasion.
Iulia Toader, boys marketing manager, Flair commented: “We spread the word of this very special prize through social media, pre-roll activity, kid’s influencer videos and with the help of Kick and Kick Extra Magazines. We are delighted to have been able to be part of his very special experience.”
Cameron added: “It was fantastic to meet my childhood idol Lionel Messi. I will remember this for the rest of my life, and it proves that dreams can come true.”