Eolo Toys is building its UK business with a focus on further growth and expansion into new categories, thanks to the appointment of Jeremy Robinson to the role of UK sales and business development.
Among the company’s plans for expansion are its continued efforts in the feature plush market, an area in which the firm has already seen success, even this early on in the move.
Robinson said: “This is a hugely exciting time to be joining the Eolo team. They are already well established in the UK market and their growing product offer, across both existing and new categories, gives all current and prospective customers a huge amount of opportunity to offer a fantastic range of products from a single and proven supplier.
“The new developments into the Feature Plush market in particular are already proving a great success and I look forward to meeting with the UK customers, either in Hong Kong in January or locally, over the coming weeks and months to present the ranges and develop our trading relationships even further.”
Alex Prieto, director of fun at Eolo Toys, added: “Eolo has been known mainly for our kites and outdoor toys, but we are growing into other toy categories thanks to our in-house design and development team. Jez joins in a great moment for Eolo to bring experience and fun in the UK and Ireland toy space.”