Kellytoy launches 17 new Squishmallows characters to the US market

Kellytoy has detailed the launch of 17 new characters to the Squishmallows line-up in time for the Christmas season, billing the range as the ‘perfect stocking stuffer’ for kids, tweens and collectors alike.

The newest Squishmallows Squad members are available from the beginning of this month at retail chains across the United States and online at

17 new, collectible Squishmallows characters are available in four sizes: small, medium, large, and extra large with a suggested US retail price of $4.99, $9.99, $14.99 and $19.99, respectively.

“We are delighted to welcome Avery, Lucia, Kirk, Skyler, Tracy and all their new friends into the Squishmallows fold,” said Kellytoy CEO, Jonathan Kelly. “Just like our original squad members, these are bursting with personality and make great couch pals, pillows, bedtime buddies and travel companions—they’ll go anywhere with you.”

New Squishmallows squad members include Avery the rugby-loving mallard duck and Mateo, the most lovable Rottweiler on the planet—plus a pink lemur named Lucia, Kirk the koala, Kacye an adorable pandacorn who coaches soccer and a white unicorn with a rainbow belly named Sofia.

Ilene is a pink unicorn who also happens to be a Broadway star and Paco is a soccer-playing parrot. There’s an adorable mouse named Misty, Violet the lavender octopus, and a “fierce” green dragon named Dexter. Stacy is the shyest squid you’ll ever meet; her gardening friend is Skyler the skunk.

There’s the teal dragon named Miles, a purple unicorn named Silvia, Keeley the kangaroo and last (but certainly not least) Tracey, a zebra with hot pink hair who loves to race anything on wheels.

Each Squishmallows character’s background story is detailed on its hangtag. The unique line is made of soft spandex “EF” and polyester stuffing as puffy as marshmallows.

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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