The independent US toy firm, Panda Mony Toys has partnered with the animation production team, Lil’ Critters Workshop to develop an online series based on the company’s original toy IP, Alter Nation.
The first webisode title ‘Glitch’ premiered November 6, with new episodes rolling out every Wednesday, each running roughly two minutes in length. An omnibus special episode is also scheduled to run before Christmas.
Episodes are premiering exclusively on the Alter Nation YouTube channel to a global audience, with second distribution window plans already in the works and to be announced at a later date.
Lil’ Critters Workshop is animating the series, with veteran talent involved including Curtis Andersen (Sabrina the Teenage Witch, Feud: Bette & Joan, This is America Charlie Brown), Dempsey Pappian (La La Land, Next Avengers: Heroes of Tomorrow, The LeBrons), and Aaron Simpson (Rivenoak Media).
The series caters to the six to 11 year old demographic, and aligns with the toy line and recently announcement Dark Horse digital comic books and graphic novel.
Each episode contains a unique story arc for the Alter Nation characters, and creates a story ark for fans as a continuation of the narratives started within the in-pack and point of sale comic books.
“We’re thrilled to deliver such an authentic IP as Alter Nation in all the different mediums since it’s intended for a global audience,” said Ryan Magnon, CEO of Panda Mony Toys. “We want to ensure we’re everywhere the fans are, connecting the story lines for them through different forms of entertainment, and this is just one step in that direction with more plans on a full-length animated series in the future.
“We’re not recreating the wheel and recycling old IP that’s been done over and over again, we’re creating new and unique brands to be beloved by young people everywhere.”
Panda Mony Toy Brands says it develops topical and original IP to create unique toys for both kids and collectors, as well as licensing IP to broaden the mediums in which it can be enjoyed, including comic books, animation, merchandise and more.
Formed in 2017, Panda Mony Toy Brands’ goal is to become a leader in children’s entertainment through the manufacture of toys and by licensing their original character brands to film, publishing, and animation studios.