The BTHA launches Toy Fair Tips video series to help you make Toy Fair 2020 a success

The BTHA has released a new video guide series offering its most incisive tips for making the upcoming Toy Fair season a success for exhibitors and visitors.

Just a few months out from London Toy Fair 2020, when the UK and international toy industry will descend upon London Olympia for the UK’s largest industry event, the BTHA – organisers of the event – has released its ultimate Toy Fair Tips five episode series.

Presented by BTHA public relations and events manager, Rebecca Deeming, these five episodes will look at how to make the most of Toy Fair and offer exhibitors tips on:

  • Making a good PR Story
  • Pitching Journalists
  • Acing the Demo Zone
  • And Last-minute prep

Deeming said: “Toy Fair Tips are a new and easy way to explain how to make the most of Toy Fair 2020. At this year’s show, exhibitors and products featured on national television, radio, and newspapers, from the BBC to The Sun.

“We hope these five episodes help our exhibitors make the most of all the media opportunities on offer at Toy Fair 2020.”

You can subscribe to the BTHA’s Toy Fair YouTube channel, where you will find the video series, by clicking here

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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