Brainstorm partners with Aardman for Shaun the Sheep and Wallace & Gromit lines

The science and learning toy specialist, Brainstorm, is readying to launch a pair of very special, licensed Torch & Projectors for the autumn/winter season this year, thanks to an exclusive partnership with Aardman Animation.

The British animation studio’s iconic Shaun the Sheep will be projected onto bedroom walls up and down the UK this year, as Brainstorm reveals the new Shaun the Sheep Torch & Projector. The launch is part of a raft of new licensed activity for the character who will star in the forthcoming Shaun the Sheep Movie: Farmageddon this October.

The handheld projector features 24 colour slides, allowing children to project images up to one metre wide, focusing them with the lens head. 

Meanwhile, 2019 also marks the 30th anniversary year of the iconic inventor duo Wallace & Gromit. So suffice to say that Brainstorm will be paying homage to this popular double-act with the launch of its  Wallace & Gromit Torch & Projector.

This is not the first time Brainstorm has added licensed properties to its portfolio, having enjoyed great success with its Natural History Museum Torch & Projectors.

Debra Tiffany, Marketing Manager at Brainstorm said: “Brainstorm is delighted to be teaming up with Aardman. It’s hard to find two more iconic, more instantly recognisable properties.

“Aardman is of course fantastically creative so it’s great to add their special magic to one of our most popular pocket money lines.”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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