Toy Shop UK’s Independent Toy Awards now open for entries

The Independent Toy Awards are back for 2019, marking its eleventh year of championing the hero products as voted for by the UK’s network of independent toy retailers.

Run by Toy Shop UK, the 2019 awards are now open for entry, and companies are being urged to submit their votes across any of the 30 categories before Thursday, August 15th.

The awards are unique within the industry because they are the only ones voted for by the nation’s independent toy retailers who list themselves for free on the popular online directory, Toy Shop UK.

Companies can submit unlimited products to as many categories as they like. Each entry costs £125 with discounts available for multiple entries. Gold, silver and bronze digital medal logos will be awarded to the three most popular toys in each category. These can then be used on packaging, catalogues, websites, trade stands, press releases and more.

Meanwhile, runners up who obtain at least 10 per cent of any category’s votes will be awarded a “commendation” logo. Winners will be announced on Thursday, August 29th.

Find out more about the awards and download an entry form at

The categories for the 2019 Independent Toy Awards, are: Advent calendars, App toys, Baby, Children’s gifts, Collectable, Creative, Construction, Dolls, Eco, Educational, Electronic, Game (Action), Game (Board), Game (Card), Game (Educational), Game (Electronic), Jigsaws & Puzzles, Licensed, Music, Novelty, Outdoor, Pocket Money, RC, Ride-On, Role Play, Soft, Special Needs, STEM, Vehicles, and  Wooden toys.

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