Toy industry PR specialist Simon Valins has launched a new communications consultancy in the shape of SV Comms.
The outfit has been created as a specialist support service o the toy trade offering PR, social media, event management, digital marketing, creative services, copywriting and marketing consultancy.
Having worked with toy brands such as Revell GmbH, Cartamundi UK and Hy-Pro International over the last decade as managing director of Fizz Communications, Valins has been working for the last six months in his new role on key Christmas consumer PR campaigns for several toy companies.
“With the Toy Fair season now in full swing, it is the ideal time to map out PR plans for our clients and make new contacts," said Valins.
"What I have noticed last year is the focus on making budgets work hard for great results. Our no-nonsense yet creative approach has led to some great national media coverage recently, which appeals to all manner of clients from established brands through to start-ups.”