Recently released market data from the NPD Group has revealed that the British independent games and puzzles firm Gibsons has been the UK’s number one adult puzzle manufacturer every month this past year.
This has been based on the velocity sales (rate of sale), which includes sales from November 2018.
In addition, Gibsons has also been revealed to be the number one jigsaw manufacturer for adults in the UK for value in the month of November 2018, with its sales increasing by 13 per cent.
On top of this, the NPD Group’s data shows that Gibsons’ Christmas Limited Edition puzzle, Driving Home For Christmas, is number one best-selling adult jigsaw puzzle in the UK, out-selling all other adult jigsaw puzzles and accessories (by rate of sale over the last three months).
Kate Gibson, managing director of Gibsons, said: “We are blown away by The NPD Groups findings. Our Christmas Limited Edition jigsaw puzzle is always a success, but it being the best-selling jigsaw puzzle nationwide is a huge achievement.
"This excellent news comes at the perfect time as we are preparing to celebrate 100 years of Gibsons next year… to be the UK’s number one performing puzzle manufacturer for adults is a great way to start our centenary celebrations.”
Gibsons urge customers both old and new to swing by their stands at the Hong Kong Toy Fair (3E A06) London Toy Fair (E40), Spielwarenmesse (Hall 12 A-04-03) and Spring Fair (Hall 5, E30-F31) to toast the achievement.