Disney’s latest Toy Story 4 teasers offers “teaser of what’s to come” to retail

Two new teaser trailers for the upcoming Disney-Pixar film, Toy Story 4 offer a ‘sneak peek at what’s to come,’ when Disney rolls out its movie tie-in product next summer.

Mike Stagg, the SVP and general manager of retail for the Nordics, UK and Ireland and digital commerce EMEA at The Walt Disney Company has revealed that retail feedback has already been ‘overwhelming’ to a line up he says will be ‘kept under wraps’ for the time being.

The movie, slated for UK cinema release on June 21st next year, will see the introduction of three new characters in the form of Forky, Ducky and Bunny as they and the iconic Woody, Buzz and some other familiar returning faces embark on a road trip.

“The two new Toy Story 4 teaser trailers have really whetted the appetite for next summer’s epic new film adventure and like everyone else, we’re so excited to see new characters Forky, Ducky and Bunny revealed to the world," said Stagg. 

"While we have to keep our product offering under wraps for now, the new trailers offer a sneak peek of what’s to come next summer. Feedback from retail has been overwhelmingly positive and we are expecting this to be a major focus for UK retailers in the spring and summer of 2019, not only for our toy business but across our total product offer. Watch this space.”

It’s been 23 years since Toy Story first landed on cinema screens with a 1995 feature that was nominated for three Oscars and two Golden Globes.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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