Tiana of Toys AndMe wows fans at The Entertainer toy shop in Coventry

Coventry’s Lower Precinct Shopping Centre welcomed a special guest earlier this week in the form of YouTube sensation Tiana of Toys AndMe fame.

The ‘professional’ unboxer and star of her own YouTube channel, which currently has over nine million subscribers, paid the city a visit to celebrate the launch of her new toy range from Vivid, with a meet and greet for her loyal fans.

The ticketed event, which had over 200 fans attend, took place near The Entertainer toy store and saw Tiana sign merchandise for fans and pose for photos alongside her new Toys AndMe toy range, which is inspired by Tiana and her channel.

The collection includes the MEga Box Pop Surprise, Tiana’s Unboxing Studio, a Pop n Shop Car Playset, the Party Pop Surprise and a Totally Tiana Doll.

“It was great to see how excited the fans were to meet Tiana and the response to the toy range has been really positive,” said Tom Bennie, senior brand manager at Vivid Toy Group.

“We have worked closely with Tiana and her family on the collection and feel that it encapsulates everything that kids love about Tiana and Toy AndMe, so we hope her fans love it too.”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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