Whistle Racers interactive cars blast into the UK

Recent Toys UK has launched Whistle Racers in the UK & Ireland as part of an exclusive partnership with Whistle Racer International.

Whistle Racers are a unique range of interactive toy cars that are propelled by the action of blowing to give the vehicles motion, as well as their patented sound.

The Series 1 range includes eight different sports cars, each available with a handy launcher or on their own. Both collections will come in branded counter and floor display packages.

Initially planned for 2019 release, Recent Toys UK has brought forward the official launch to September 2018 at Autumn Fair.

Managing Director of Recent Toys UK, Stephen Woodman said: “We are extremely excited to bring Whistle Racer to the UK. Feedback has been very positive pre-launch and with strong retailer margins and attractive RRPs, we are certain Whistle Racers will be an instant hit!”

CEO of Whistle Racer International, Chris Hattingh, added: “We are honoured to have Recent Toys UK as our partner and are looking forward to building on the international success of the Whistle Racer brand together.”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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