The Toy Association is preparing to reveal its thoughts on the toy trends set to dominate Christmas sales this year at the 115 North American International Toy Fair.
The organisation, the team behind the annual event held in New York’s Jacob K Javits Convention Centre, will present its forecasts at this year’s exclusive Toy Trends Briefing.
Toy Association trend experts will provide analyses of each trend and give live product demos using toys and games from the show floor. A Q&A session will follow.
The session is open to all Toy Fair guests and will be held in Room 109, Hall 1E at the Jacob K Javits Convention Center, New York.
Founded in 1916, the Toy Association is the not for profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages.
It aims to lead the health and growth of the US toy industry, worth around $107billion.