Spin Master announces newly expanded distribution partnership with Toysmith

Spin Master has signed an exclusive multi-year distribution deal with Toysmith covering US territories.

This new distribution partnership will involve an extensive assortment of Spin Master brands, including Zoomer, Erector, Hatchimals, Air Hogs and PAW Patrol, as well as games and puzzles produced by the company’s Cardinal Games brand, a New York-based manufacturer of licensed products for the game and puzzle-lovers of all ages. 

The new, exclusive partnership is slated to begin in June 2018.

“We are very excited to partner with a company that shares our entrepreneurial spirit and our growth plans within the specialty market,” says Spin Master’s executive vice president of Global Sales, Chris Beardall. 

“Toysmith and Spin Master both have shared values with a track record of success and industry longevity. Toysmith is a leading player in the specialty field and will assist us in developing a stronger presence through improved reach, operational efficiencies and world-class customer service.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

Toys”R”Us to open US flagship store with two-storey slide and ice-cream parlour

WHP Global, the parent company of Toys”R”Us, is to open a new two-storey flagship store …