Bladez Toyz is inviting the toy industry to a coffee and cake break at next week’s London Toy Fair with their Pit Stop Café, which will be located in the Upper West Hall of the Olympia venue.
Bladez has taken over the coffee lounge at Gallery 545 to showcase its impressive Giant Hot Wheels Drone Racer and drive awareness of the growing range of radio control toy drones under the Hot Wheels licence.
Attendees can also snap a photo with the Drone Racer and pick up a flyer for details on entering a competition to win a prize bundle of radio control toys, open exclusively to UK retailers at the show.
Bladez’ engineer and YouTuber James Bruton will also be on hand during Press Day to meet the media and chat about his epic challenge of building the 25:1 scale model, full functioning radio control Giant Drone Racer.
“We hope visitors to Toy Fair will enjoy refuelling at the Pit Stop Café and we look forward to seeing lots of social media posts of people posing with our Giant Drone Racer," commented Bladez marketing manager, Vicki Marler-Hausen.
"This sponsorship opportunity gives us the space to make more of an impact at this year’s Fair and is a fun way to raise the profile of our Hot Wheels R/C Drone Racerz range and celebrate the 50 anniversary of Hot Wheels.”
To learn more about Bladez Toyz 2018 ranges and for demonstrations from the team, visit the stand at Gallery 123.