What toy brands have cracked the Licensing.biz Power List this year?

ToyNews’ sister site, Licensing.biz has published the 2017 Power List of the most influential brands in licensing online for all to read, now.

Find out what toy brands have cracked the list this year by clicking here.

Voted for by independent professionals from across the licensing industry – including licensors, licensees, retailers, agents, experts and others – the four categories of the Power List span Character & Entertainment, Brands, Art & Design and Sports.

Has your toy brand got the power this year?

Each category has its own stand-out winners, with PAW Patrol taking the top spot in Character & Entertainment for a second year running, while celebrating its fifth year at the top, LEGO has once again swept the Brands listing.

V&A has once again been listed as the most influential brand in the Art & Design category, while Manchester United has toppled last year’s number one, Rio 2016, as the most influential brand in Sports.

You can read the full list of brands to crack this year’s Power List simply by clicking here.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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