Mattel teams with Dash Robotics to launch Kamigami

Mattel has partnered with Dash Robotics to launch a new line of robotics inspired by natures insects.

Called Kamigami, the concept is the brainchild of two UC Berkeley PhD graduates who, through the new launch, allow kids to fold and snap flat sheets of durable plastic together to create different kinds of robotic praying mantises, scorpions and more.

Once kids build their robotic creature, or Kamigami, they can programme it to manoeuver around all kinds of terrain and interact with friends’ Kamigami robots.

Nick Kohut, co-founder of Dash Robotics, said: “With Kamigami, we are giving kids the opportunity to run their very own robotics lab and try their hand at building something amazing and awe-inspiring.

“By having the opportunity to collaborate with Mattel and their expertise, we know that the new line is going to be both fun and beneficial.

Sven Gerjets, chief technology officer at Mattel, added: “As a company committed to learning, development and play, we are focused on creating product experiences that are not only fun for kids, but appreciated by parents for their benefits.

“By partnering with Dash Robotics, we are introducing children to the fundamentals of robotics engineering while making it fun.”

Six Kamigami wil be available at launch, each retailing at $9.99.

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

‘Hornby: A Model World’ series 2 coming to UKTV

UKTV has commissioned a second series of Hornby: A Model World for its leading factual …