MadeForMums Toy Awards 2017 winners revealed

The UK parenting site, MadeForMums has revealed the winners of the MadeForMums Toy Awards 2017.

Deliberated over by a panel of judges made up of toy experts and over 250 children, a list of hundreds has been whittled down to the 36 lucky winners of this year’s awards.

The MadeForMums toy awards celebrate the best children’s toys at every age and stage, form newborns to preteens, with awards ranging Best Baby toy, Best Science Toy and Best Wooden Toy.

This year saw robots dominate the shortlist, inspiring the creation of the Best Robot category, a sector that looks to be big trend in the run-up to Christmas.

“The results show that this year is the year of the robot, when digital toys have really come of age,” said Susie Boone, editor of MadeForMums.

“There were high quality robots and digital toys entered in all age groups and the feedback from the child toy testers, their parents and the judging panel showed they have real play appeal, great interactivity and kept our testers engaged for longer than ever.

“That’s not to say classic toys have had their day, they are just adapting to modern tastes to remain popular – a traditional wooden tea set updated to a coffee-pod machine to reflect today’s latte culture, quiz cards with augmented reality, and a traditional doll’s house reimagined as a Manhattan loft all proved popular with the toy testers and judges and look to be in demand again this Christmas.”

The MadeForMums Toy Awards winners 2017, are:

Best Wooden toy: Le Toy Van Honeybake Café Machine

Best Travel toy: VTech Smart Watch DX

Best toy vehicle: Wilton Bradley Monster Smash-Ips

Best toy for pretend play: LeapFrog Scoop & Learn Ice Cream Van

Best toy for role-play: Wilton Bradley Mi-Mic

Best toy for active play: Bladez Toyz Peppa Pig Inflatable Muddy Puddle Playmat

Best toddler toy: VTech Chase Me Casey

Best Tech toy: TOMY Lightseekers

Best stocking filler: Zimpli Kids SnoBal Battle Pack

Best soft toy: Posh Paws International Winnie the Pooh Snuggletime

Best scooter: Ozbozz Light Burst Scooter

Best science toy: Augmentifyit AR Space Cards Quiz Game

Best robot toy: Anki Cozmo

Best ride-on: Little Tikes Princess Horse and Carriage

Best puzzle: SmartGames Little Red Riding Hood

Best play-set: VTech Toot toot Drivers Fire Station

Best outdoor/garden toy: Zimpli Kids Slime Blaster

Best learning toy: Orchard toys Magic Maths

Best doll: Design a Friend Ava

Best construction toy: K’NEX Thrill Rides Web Weaver Rollercoaster

Best board game: Orchard toys Cheeky Monkeys

Best bath toy: TOMY Spin & Splash Jelly Fish

Best balance bike: Chicco Red Bullet

Best baby toy (0-6mths): The Gro Company Ollie the Owl

Best baby toy (6-12 mths): Fisher-Price Zoom n Crawl Monster

Best art/crafts toy: Little Brian Paint Sticks

Best activity mat: A Little Bird Told Me My Little Sunshine Multi-Activity Playgym

Best activity centre: Skip Hop Explore & More 3-Stage Activity Centre

Best children’s app: Lightseekers

Editor’s choice: Wow Stuff Remote Controlled Flying Minions

Editor’s choice: Fisher-Price Teach n tag Movi

Editor’s choice: M.A.X. Meccano Advanced Xfactor Robot

Editor’s choice: Clementoni Evolution Robot

Editor’s choice: Flappy

Editor’s choice: Ravensburger American Flag Sneaker 3D Puzzle

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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