Paul Dearlove joins Schleich as trade marketing manager

Animal toy firm Schleich has announced the appointment of its new trade marketing manager in the form of toy industry veteran Paul Dearlove.

Boasting years of experience in the toy industry in sales and marketing roles, Dearlove will be responsible for all trade marketing activity including implementing in-store presentations and POS.

“We are very pleased to welcome Paul to the business and look forward to him contributing to the company’s marketing strategy," commented Jeremy Robinson, country manager for Schleich UK. "With years of toy industry experience, Paul’s input will be instrumental to our ongoing growth within the UK market. His background in both sales and marketing give Paul a blend of skills and experience which make him the ideal man for the job.”

Paul Dearlove added, “I’m extremely pleased to be joining the Schleich team, the company is having a record-breaking year so there isn’t a more exciting time to be joining the team.”

Dearlove can be contacted on 01279 870000.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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