Home / Marketing / US: UNO gains number one card game property status

US: UNO gains number one card game property status

UNO has been named the number one non-collector card game property in the US, according to the NPD Group.

NPD’s latest US Retail Tracking Report revealed that UNO has witnessed double-digit growth in the first half of 2017 and is currently the number one product in the games and puzzles category.

The game has also been named the number five best-selling item in all of US toys.

"What’s unique about UNO is it’s truly one of the only games that’s for everyone, it transcends languages, cultures and ages," said Ray Adler, senior director of global games at Mattel.

"We’re excited by this momentum and inspired to continue to drive relevance with this iconic brand, and maintain a top property within the gaming space."

About Robert Hutchins

Check Also

Kids Insights: Animal Crossing among most popular titles as 8.8 million UK kids turn to video gaming during lockdown

More than 8.8 million children across the UK have turned to video gaming as the …