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Beat Bugs toys launch alongside digital and retail campaigns

Popular animated kids show Beat Bugs has received its own line of merchandise including toys exclusively at Target in the US, as well as through official online channels.

Beat Bugs, created by Josh Wakely, introduces music made famous by the Beatles to a new generation—and teaches some life lessons along the way. The exclusive line of Beat Bugs gear, hitting shelves now nationwide includes toys and electronics to DVDs, publishing, apparel, accessories and more.

In addition, the Beat Bugs website relaunched last week, giving kids and parents news ways to interact with the show.

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