Kidz Toyz readies Mini Mojis line

Kidz Toyz is bolstering its toy portfolio with the addition of its new Mini Mojis Round One line.

Available at Jo-Ann Fabric and Craft Stores from May 2017, the new collection, which features collectable expressible characters, aims to bring the world of emojis to life.

There are 12 categories of the collectables including the food inspired Foodeez, the cuddly Petite Petz, and Lil’ Stinkers, the iconic poop emoji.

“Emojis have become a popular trend and a widespread form of expression, one that transcends language and generational barriers. They show no sign of slowing down as they continue to increase in popularity,” said Scott Spiegel, founder of Kidz Toyz.

“Mini Mojis bring the emoji fun to life, so kids, teens and all other emoji users alike can collect and trade their favorite emoji characters. We know this will bring play off of the screen and back to the playground.”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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