Warmies hits Trend Hunter’s Top Toy List

Trend Hunters has released its Top Toy List for March, with Intelex Group’s Warmies entering the top 15.

Amidst an array of tech and lifestyle toys, Warmies represented traditional soft toys, coming in at number 12. Animated superheroes, transforming phone toys and Wellie Wishers dolls topped the list.

“We are delighted to have shared out latest designs with visitors at this year’s Spring Fair, with our Warmies Mini’s proving very popular with our convenient counter stands for Christmas, Fantasy, Farm and Pet themes which retailers say they can’t wait to get their hands on (available summer 2017)," said Sales Director Darren Ingram.

“With retailers dedicating more and more shelf space to our fully microwavable Warmies® we have plenty of fresh new innovations coming to keep retailers excited and to continue accelerating the heatable gifts and home therapy category forwards.”

Intelex Group has also launched a range of new Warmiesfor autumn/winter 2017.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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