A stand-alone Build-a-Bear Workshop magazine will hit shelves next week, in time for the brand’s 20th birthday.
Following the huge success of the Build-A-Bear Workshop themed issue of Girls Love magazine, which sold out in all U.K. Build-A-Bear Workshop stores, Signature Publishing will bring the Build-a-Bear brand to magazine stands with puzzles, posters, colouring, free gifts and plenty more to keep the youngsters entertained.
Build-A-Bear Workshop magazine is a bi-monthly title priced at £3.99, edited by Julie Patten and produced by Signature Publishing’s award-winning team. The magazine is available at U.K. local Build-A-Bear Workshop stores, and all good supermarkets and newsagents.
"A visit to a Build-A-Bear Workshop store has to be on the top of every child’s wish list, so we’re so excited to publish a magazine dedicated to this iconic brand," said Amanda Clifford, Signature’s editorial director.
"Build-A-Bear Workshopmagazine is the perfect partner for Build-A-Bear Workshop, and it’s a joy to bring these furry friends to life on the printed page."