Home / Marketing / Top Trumps gets retro revival with classic packs

Top Trumps gets retro revival with classic packs

Winning Moves is tapping into the adult gifting market with its latest Top Trumps line, which hopes to evoke a sense of nostalgia with every fan of the classic game.

With retro gaming back in force as more and more companies look to bring back classic games from decades ago, Winning Moves has revived six Retro Top Trumps titles, including Fantasy, Sports Cars, Horror and Today’s Strikers.

“The classic packs have all the original artwork from the 70s, 80s and 90s and showcase a newly designed clear case, that looks and opens like a real cassette tape, making you feel even more nostalgic,” Juhel Miah, junior marketing executive at Winning Moves, told ToyNews.

“Presented in a sophisticated Retro CDU, each pack will also feature its original production date – making it the perfect gift for someone special born in that same year.”

Even though the range will not be launching until September this year, ‘everyone wants them and wants them now’ reports Miah, and response from retailers and buyers is also looking positive for the firm.

Miah commented: “The Retro packs are definitely a hit with retailers, particularly from gift and gadget shops, while buyers have positively responded to the packs.

“The range will hugely appeal to those who remember playing Top Trumps as children.”

And that’s not all for the Top Trumps brand, with a range of licenses including Star Trek and Animal Jam all set to jump on board in 2017.

“We have lots of hot new licenses launching in 2017 across all product lines, including Top Trumps Match and Top Trumps Quiz,” cited Miah.

“We are also extending the Top Trumps range, with exciting new additions such as Star Trek and Animal Jam."

Check Also

Paper scissors, rock! Paper Engine talks its Build Your Own toy range success and the ongoing eco-movement

For 20 years, Keith Finch has been somewhat of a hero of the pop-up book …