Mattel joins forces with JDA to head up supply chain

Mattel has selected JDA Software Group to power its supply chain to help drive improvements across its end-to-end supply chain processes.

Following the appointment, JDA Manufacturing Planning and JDA Flowcasting will focus on sales and operations planning, demand planning, master planning, factory planning and customer collaboration.

“We chose JDA as our strategic supply chain partner because of the depth of their experience in consumer products and manufacturing, along with their superior capabilities in managing complex global, end-to-end supply chain processes,” said Peter Gibbons, executive VP and chief supply chain officer at Mattel.

JDA will work alongside KPMG to lead the solution design and deployment in early 2017, while JDA Cloud Services will manage the IT environment and upgrade process.

Razat Gaurav, executive VP and general manager and chief revenue officer at JDA, added: “As consumer expectations and the retail environment evolve, Mattel will need to continually increase its responsiveness, particularly because the company manufactures and sells into some of the largest and innovative retailers that are known for their rapid customer fulfilment.

“As Mattel continues to innovate and launch new toys into the market, it needs a highly integrated, always-on supply chain that helps them meet demand, while boosting profitability. We are thrilled to partner with Mattel on their strategic supply chain rollout in 2017.

"JDA’s industry-leading Manufacturing Planning solution will offer Mattel a seamless experience on a single platform, spanning diverse supply chain processes such as sales and operations planning, demand, inventory and supply planning, factory planning and cross-enterprise collaboration.”

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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