Nathaniel Southworth returns to industry with marketing firm Added Smile

Hornby Hobbies’ previous sales and brand director Nathaniel Southworth is returning to the toy industry, with his own marketing business, Added Smile.

As a veteran in the toy industry, Southworth previously held positions at Asda, HTI, Vivid and Hornby.

Southworth said: “Everywhere I’ve been this year I have been asked what I’m doing next and finally I can confirm I’m doing what I love.

“Added Smile will help companies big and small reach their potential. I’m looking forward to sharing further announcements in the coming weeks at”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

Are you buying it? Lunchables takes over FAO Schwarz as it claims new title of ‘buildable toy’

Feast your eyes on this, the US snack brand, Lunchables is now a toy. At …