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Peg Perego toys heads to UK toy market

Italian toy and nursery brand, Peg Perego, is heading to the UK for the first time with a raft of ride-on toys.

Set to make its debut at The Baby Show next month, Peg Perego will showcase its range on Drive & Go with Peg Perego, a specially designed circuit where children can experience ride-on toys.

“Peg Perego is a quality marque with a fantastic range of products. We’re an established business, coming to challenge the UK market and will be making a big statement at the Baby Show,” said Phil Howe, country manager UK and Ireland at Peg Perego.

“We’ll be welcoming parents in true Italian style and inviting them to take a closer look at the finer details that characterise this brand.’

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