Milton Keynes turned into live game

UK town Milton Keynes has been transformed into a giant game, which aims to get locals active by collecting points to win prizes.

Dubbed Beat the Street, players can walk, run or cycle around the Buckinghamshire town and use their card to tap on different special sensors located around Milton Keynes in order to track their journey.

More than 100 sensors have been set up as part of MK50, which marks the 50th birthday of the town.

The game, which is provided by Intelligent Health on behalf of Milton Keynes Council will run until March 15th.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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