Toy Trust prepares Pin Badge appeal for London Toy Fair

With London Toy Fair almost underway, the Toy Trust is set to celebrate its 25th anniversary with the debut of its first Toy Trust Pin Badge appeal.

Created to commemorate the Toy Trust’s silver anniversary, the charity is hoping to sell the pins and raise up to £15,000 while raising awareness of the Toy Trust’s work.

At London Toy Fair, the charity is encouraging companies to sell or give out the pins on their stands at a cost of £2.50 each.

Companies including the likes of Gibsons Games, Spin Master, John Adams, Hasbro and more have already pledged their support to the Pin Badge appeal.

All money raised for the charity will go towards Giving the Gift of Play to children who need it most.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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