Artist KAWS launches limited edition plush toy

Brooklyn-based artist KAWS has launched a limited edition plush toy to coincide with the KAWS: Where the End Starts exhibition.

The exhibition, kicking off at Texas’ The Modern gallery, is looking back at his 20 year art career and accompanying the show is a new plush toy depicting the artist’s BFF character.

Limited to 3,000 pieces, the BFF plush launches tomorrow.

Check out the plush, modelled by Pharrell, below:

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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