Hot Wheels hits the road for ‘Make it Epic Tour

Hot Wheels is touring the UK this October half term via its ‘Make it Epic Tour’.

Visiting ten different UK locations, children will be tasked with building the biggest tracks with the Hot Wheels Ultimate Garage to get to the top of a scoreboard. Those with the highest scores will earn their place on the winning podium and can share photos of their track creations via social media. 

“We’re really excited for the ‘Make It Epic Tour’ and to drive brand engagement as Hot Wheels continues to grow,” said Wendy Hill, brand activation director at Mattel UK.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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