Smurfs: Lost Village picks up new toy and babywear partners

Giftware and pocket money specialist Inphase is preparing to launch a new line of toys based on the upcoming Smurfs: Lost Village movie.

The new merchandise has been scheduled to hit shelves early next year, coinciding with the release of the latest animated movie in March 2017.

The new collection of pocket money toys will join a collection of babywear items courtesy of Casa Chiccos that has a planned launch into Mothercare stores across the UK in spring/summer next year.

The new collections will all support the property’s master toy partner, Jakks Pacific who is gearing up to launch a range of playsets and figurines for the new movie.

Elsewhere, a new trailer for the upcoming Smurfs: Lost Village movie landed earlier this week. View the trailer below:

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

Dr Gummer’s Good Play Guide partners with Toymaster on joint marketing venture

Dr Gummer’s Good Play Guide has struck up a new partnership with the Toymaster to …