Toys and Me gets licensing deal with TLP and iLike Media

Tiana, the star of hit YouTube channel, Toys And Me, will now be represented by Those Licensing People (TLP) and iLike Media as part of a new licensing deal.

Since launching 18 months ago, the YouTube channel, which sees Tiana unboxing toys, has garnered over 1.3 billion views.

Laura Edwards, MD at iLike Media, said: “We have been very impressed with the impact that Tiana has made on the YouTube Children’s scene, and are delighted to be extending her reach further with a dedicated licensing program with TLP.”

You can check out the rest of the story over at our sister site, Licensing,biz.

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

John Whaite fronts brand-new audio baking collection from Yoto

Yoto, the audio platform for kids behind the critically acclaimed and award-winning Yoto Player and …