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Bob the Builder gets sand sculpture to mark new toy line

Bob the Builder and his famous digger Scoop have been transformed into a 60 tonne sand sculpture, to mark the launch of Mattel’s new toy line.

The sculpture will be on display at BeachEast Queen Elizabeth Olympic Park, London, and has been created by professional sand sculptors, Sand in Your Eye.

Measuring 15 feet in length and 10 feet tall, the sculpture will be on show throughout the summer until September 4th.

You can check out the rest of the story over at our sister site, Licensing.biz.

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