Mattel, Flair and Spin Master in running for Licensing Awards 2016

My Little Pony, PAW Patrol and Shopkins toys have each made the cut in this year’s Licensing Awards Product shortlist.

The finalists have now been revealed across the licensed toy and game, dress-up or partyware, pre-school apparel, children’s apparel and licensed written, listening or learning range categories.

Having been whittled down by a panel of judges made up of buyers from across retail including Argos, Asda, The Entertainer, Toymaster and more, the winners will be announced at this year’s Licensing Awards on Tuesday, September 13th.

This year’s Licensing Awards 2016 Product Finalists across toys, games, apparel and books, are:

Best Licensed Toy or Game Range

My Little Pony Role Play from HTI
PAW Patrol Range from Spin Master
Peppa Baby Range from Rainbow Designs
Shopkins Playsets from Flair
Star Wars POP! Vinyl Figurines from Underground Toys
Star Wars Remote Control Inflatables from Bladez

Best Licensed Dress-Up or Partyware Range

DC Super Heroes Range for Sainsbury’s from Rubie’s Masquerade
Happy Jackson Partyware from Wild & Wolf
Marvel Captain America and Iron Man from Rubie’s Masquerade
Marvel Dress-Up for George@Asda from Christys by Design
Star Wars Episode VII: The Force Awakens Range from Rubie’s Masquerade
Thunderbirds Partyware from Unique Party

Best Licensed Preschool Apparel Range (0-5 years)

Finding Dory Collection from Travis Designs
Guess How Much I Love You for TU Sainsbury’s from Paul Dennicci
DC Superhero Swimwear and Accessories from Aykroyd & Sons
Peter Rabbit 150 Collection for Mothercare from Paul Dennicci
Star Wars Babywear for Tesco from Paul Dennicci
Toy Story Baby Collection for George@Asda from Paul Dennicci

Best Licensed Children’s Apparel Range

Adventure Time from Desigual
Alice in Wonderland Collection from Courage & Kind
Angry Birds Girls Range for M&Co from Fashion UK
My Little Pony Older Girls Range for George@Asda from Smith & Brooks
Star Wars Essentials Onesies for F&F Tesco from Aykroyd & Sons
Superman v Batman Swimwear for Sainsbury’s from Aykroyd & Sons

Best Licensed Written, Listening or Learning Range

Bing Books Collection from Harper Collins
The Minions Movie Books from Centum Books
PAW Patrol Range from Sambro
Star Wars Book Collection from Dorling Kindersley
The Very Hungry Caterpillar Illustrated Alphabet For Schools from Demco
Winnie the Pooh 90th Anniversary Books from Egmont

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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