Pennzoil is the top motor oil brand in the US.

Pennzoil looks to spill into toys with die-cast partner

Robert Hutchins 30th June 2016 Marketing 403 Views

Pennzoil, the US motor oil brand, is looking to spill into the toy space. 

The brand’s licensing agent, Beanstalk, is on the lookout for a partner to launch a range of Pennzoil die-cast toys.

A range of Pennzoil novelty and collectable products are already on shelves from Open Road Brands, as well as Pennzoil apparel from Dynasty Apparel.

Toy partners interested in teaming with Pennzoil should contact Beanstalk’s Elizabeth Rodriguez at Elizabeth.Rodriguez@beanstalk.com.

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About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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