Jakks Pacific secures global distribution rights to Paw Patrol and TMNT Glow Friends

Jakks Pacific has secured the global distribution rights for a new line of Glow Friends night lights based on hit properties including Paw Patrol and TMNT.

The multi-year distribution agreement with Roxo will allow Jakks to exclusively promote, market, distribute and sell Glow Friends across various channels worldwide.

Glow Friends is a line of light up characters that when tapped create a light show while the larger lights boast sound functions.

Light up characters in the range already include the cast of hit children’s properties Paw Patrol and Teenage Mutant Ninja Turtles.

“We are excited to partner with Roxo as the exclusive global distributor for its unique and highly innovative line of Glow Friends,” said Carmine Russo, president, international at Jakks Pacific.

The agreement will also included a US and Canada distribution deal for Roxo’s Charms and Bands products, scheduled to hit retail ahead of Christmas 2016.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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