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‘We are delighted to be working alongside Lisle International Licensing to create a Masha and the Bear range’, says Nikki Samuels from Sambro.

Masha and the Bear products on the way from Sambro

Toy company Sambro is developing a new line of products based on the animation Masha and the Bear, reports Ink Global.

The agreement, which was brokered by Lisle International Licensing, will see the firm produce a range spanning stationery, bags and arts and crafts.

Nikki Samuels, licensing director at Sambro, said: ”We are delighted to be working alongside Lisle International Licensing to create a Masha and the Bear range across multiple categories, including arts and crafts, bags and stationery.”

You can check out the rest of the story over at our sister site Licensing.biz.

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