A 3D printing booth has been added to its store in Amersham.

The Entertainer pilots in-store 3D printing scheme

The Entertainer has introduced a 3D printing booth to its store in Amersham.

Working with the Cube 3 Printer to test the concept, children will be given the opportunity to style and create a personalised name key ring for £2.50.

This pilot programme, in partnership with Stratify.me and 3D Systems, ties in with the company’s commitment to STEM, bringing 3D printing to life.

“We’re delighted to be trialling this new and innovative product in Amersham," said Phil Geary, marketing and e-commerce director at The Entertainer.

"We are already looking at the potential to work with licensors in the hope that we can roll out this exciting opportunity across more of our stores in the future.”

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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