Whole Wide World Toys has announced its new initiative to donate one World Village Playset to low-income schools across the US for every nine sold.
Each play-set includes a soft fabric playmat, wood puzzle figures, a travel journal, an activity book and story cards.
Laura Barta, founder of Whole Wide World Toys, said: “It’s exciting for us to offer toys to schools that kids love and teachers find useful.
“We hope that World Village Playsets will be the spark that encourages kids to get out there in the world and make life better.
“Families and teachers who understand the importance of cultural understanding for their children, realise that everyone benefits from human understanding. We think they’ll want to support this effort.”