Hape has also launched a campaign dubbed We care We share, where the company will donate toys to child refugee camps.

Hape celebrates 30th anniversary with limited edition toy range

This year toy brand Hape is celebrating its 30th anniversary in the wooden toy industry.

In honour of the festivity the firm is launching a limited edition range of anniversary products, featuring some of its best sellers in special colours and packaging.

In addition, Hape has launched a campaign dubbed We care We share, where the company has committed to a year long donation plan to help children living in worn torn countries.

As part of the campaign, for every anniversary building block that is sold, Hape will donate the same toy to a child refugee camp.

Hape is also launching a new railway range and a George Luck puzzle collection this year.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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