Rainbow Designs enjoys ‘fantastic’ sales of Paddington toys

With 2015 coming to a close, Rainbow Designs has revealed to ToyNews that the company has witnessed ‘fantastic’ success for its Paddington pre-school collection of toys.

After the release of the hit film Paddington in 2014, the company has reported that its range of products including plush toys, puzzles and bean toys have all been popular.

Anthony Temple, MD at Rainbow Designs, said: “Following on from the hit movie, Paddington, the success of our movie based Paddington pre- school collection has been fantastic and most certainly is a highlight of this year.“

Rainbow Designs also revealed that 2015 has proved to be a successful year thanks to its classic properties, including Paddington Bear, Peppa Pig and Peter Rabbit.

“2015 has been an exciting year at Rainbow for both our baby and toy collections. Our classic properties including Paddington Bear, Peter Rabbit, Guess How Much I Love You and The Very Hungry Caterpillar have performed exceptionally well, and it has been fantastic to see how well our new Peppa Pig for Baby has been received too,” added Temple.

New products are also set for release in 2016, from some of the company’s top properties.

Temple commented: “We have a plethora of new products from some of the most renowned characters in the baby and toy sectors including Paddington, Shaun the Sheep, and Peppa Pig for Baby for you all to come and see [at Toy Fair 2016], and of course we have some fantastic new collections to introduce you to as well.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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