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"From kids to parents, retailers to toy experts, the feedback about the range has been incredibly positive and we’re very grateful for this recognition.”

Anagranimals adds four more awards to 2015 slate

Having been awarded Best New Toy at this year’s London Toy Fair, interchangeable plush ranger Anagranimals has added a further four accolades to its trophy shelf.

After being awarded Finalist status in the Toy Verdict Awards, Anagranimals impressed kids at this year’s ToyTesters.tv Awards where the range took second place in the plush category.

Retailers also applauded the toys in the ToyShop UK Independent Toy Awards, where the range was Commended in the Plush category.

Meanwhile, product testers for this year’s Rainbow toy Awards honoured the range with a Highly Commended prize in the Soft Toy category.

Leith Moghli, CEO of Anagranimals, said: “It’s exciting to see the Anagranimals continuing to impress judges from a variety of awards panels. From kids to parents, retailers to toy experts, the feedback about the range has been incredibly positive and we’re very grateful for this recognition.”

A gang of cuddly creatures each made up of several different animals based on the popular children’s book, the Anagranimals range includes Heidi the Hippo-Croco-Puss, Pedro the Pig-Orilla-Roo and Ebenezer the Ele-Zeb-Zee. There are currently six characters to collect, with up to 216 potential Anagranimal combinations.

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