The firm has also secured new export distribution deals covering North America, South America, India and Eastern Europe.

Petron Sports rebrands Sureshot range

Toy projectiles firm Petron Sports has embarked on a complete rebranding with all new design across its Sureshot toy range.

The company, which sells hundreds of thousands of toy projectile products each year, has also recently announced a raft of new export distribution deals covering North America, South America, India, Eastern Europe and others soon to be announced.

“Our investment in our rebranding programme has already reaped rewards by way of our increased export distribution," said Martin Saunders, Petron Sports’ CEO.

"Even more exciting is the anticipated growth in the UK market, due to our visually impactful packaging, proven product pedigree and major hero product launches this year. The Sureshot Rifle and Pistol products have just come in stock and are already setting new levels of quality, enjoyment and wow factor in the projectile toys category.

"We’re also in the process of developing a new TVC incorporating the new branding, which will be available to our distribution partners in Q4. And so with a stellar 2015 already assured, we anticipate further distribution deals and strong consumer sell through this year and beyond.”

UK toy retailers can order Petron Sureshot products via TKC Distribution in the UK on 01380 872 950 or via

For export enquiries from outside the UK, contact Martin Saunders on 01296 632 573.

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