The Harrogate International Nursery Fair is aiming to capitalise on the increasing interest from the toy market by attracting more retailers and companies in 2015 from the sector.
The show had more than 200 exhibitors in 2013, welcoming all the major buyers among the 2,500 visitors.
"The number of toy companies has certainly increased in recent years and current buying trends suggest that this will continue," show organiser, Adrian Sneyd, told ToyNews. "Many nursery retailers are expanding their ranges to include toy and gift items, attracting add on sales opportunities.
"The show is also attracting buyers from new sectors such as garden centres where toys sit particularly well on the retail shelf."