Kids@Play Ltd has appointed Lee Horrobin as a sales executive.
Horrobin will be responsible for the independent retail sector, premium and promotional sector, gift sector, and some retail multiples.
He now joins Kids@Play’s current sales team which also includes Chris Noad and John Madigan.
Kids@Play are shortly to unveil its 2015 range of Shaun the Sheep inflatables as well as The Good Dinosaur from Disney and the Kids@Play Tractor and Trailer range.
Malcolm Evans, Kids@Play’s MD, said he is "extremely buoyant about spring and summer 2015".