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Trade and private equity buyers have expressed initial interest in purchasing the division, with an information memorandum in distribution.

First bids for Kiddicare expected by end of the month

First round bids for the Morrisons-owned baby specialist Kiddicare are expected by the end of the month.

It has been revealed that both trade and private equity buyers have expressed initial interest in purchasing the division, with an information memorandum in distribution.

Retail Week reports that due to Kiddicare’s “huge liabilities,” it is likely that Morissons will have to pay a dowry to any potential new owner.

Last month, Morrisons hired Rothschild to find a buyer for Kiddicare, following reports from the grocer that Kiddicare is “a business whose performance has been disappointing and which is no longer strategic,” revealing it had incurred a £163 million charge on it.

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