Over 175 exhibitors and 4,000 visitors attended the event held in Melbourne.

Carte Blanche Australia scoops Best New Stand Entrant at Australian Toy Fair

Carte Blanche Australia is celebrating after it scooped the Best New Stand Entrant Award at this year’s Australian Toy, Hobby and Nursery Fair.

Over 175 exhibitors and 4,000 visitors attended the event held in Melbourne, showcasing new toys and products from Australia and around the world.

Carte Blanche was handed the award by a panel of judges comprised of members of the Australian Toy Association in an award ceremony established o recognise excellence in the toy and nursery industry.

Sandra Benny, CEO of Carte Blanche Australia, said: “Winning the award is a real honour, particularly as we are newcomers to the fair.

“The award is a tribute to the fantastic team effort that went into creating the stand which was perfect for launching the Moshi Monsters Moshlings Collection of plush and showcasing the award-winning Tatty Teddy and My Blue Nose Friends toy brand.”

Featuring twelve characters, including some Ultra Rare creatures, the Moshlings Collection will see regular introduction throughout 2014 with key impulse price points, special on-pack codes for digital in-game giveaways and point of sale solutions.

Meanwhile, the Tatty Teddy and My Blue Nose Friends brand showcased new collectable characters alongside the Tatty Teddy Speaker Bear.

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