Click Distribution UK has struck a new partnership with Zodiak Rights for the launch of the new Mister Maker board game, Mister Maker: Make it in a Minute.
And Mister Maker himself was present at the firm’s stand to celebrate the game’s launch and teach visitors how to make a water melon from a plate in under a minute.
Marking the firm’s first venture into developing and manufacturing its own product, the Mister Maker: Make it in Minute Board Game takes the popular concept from the CBeebies TV show.
Mark Hillier, managing director of Click Distribution UK, said: "We are absolutely thrilled to be launching our very own licensed product in to the UK market this year which will mark an exciting new chapter in the business.
"Securing the support of Mister Maker during London toy fair is a ringing endorsement for the product and gets us off to a great start."
Mister Maker, aka Phil Gallagher, also introduced Giromax’s new toy range Mister Maker’s Clay Buddies, distributed by the Click in the UK.
The Clay Buddies set is due to launch this spring and will be available in four different skis, with prices ranging from 99p to £14.99.
Hillier added: "Following the tremendous success of the previous Clay Buddies releases, we’re delighted to be adding a new license to the Clay Buddies portfolio.
"The concept of Mister Maker perfectly encapsulates the creative fun that can be enjoyed with this toy and we have every confidence that it will be a big hit with parents and fans of the show.”